Dutch Bros Coffee opens new location
The newest Dutch Bros Coffee is open and several more are on the way.
Fresno loves its Dutch Bros (yes, it’s pronounced “bros” not “brothers”), so news that more are coming to is a big deal.
The Dutch Bros at 7090 N. Palm Ave. in Fresno opened Sunday and it’s one of only two of its kind in California. The coffee house is at the north of the northeast corner of Palm and Herndon avenues, in the same newly constructed building as Steinway Piano Gallery and Butterfish California Poke.
It’s different because, like the one on West Shaw Avenue, it’s not just a drive-thru with outdoor seating. It’s a coffee house with tables and comfy chairs indoors. The two locations are the only ones in the state with that design, said owner Brent Wilson.
The first Dutch Bros in Clovis is getting closer to becoming a reality. It’s not a done deal yet, but Wilson said he’s waiting for the City of Clovis to approve plans for its drive-thru and overflow space at the southwest corner of Herndon and Fowler avenues, next to Vons.
“We have plans in (with) the city and we’re hoping to get that locked in really, really soon,” he said.
The new Dutch Bros on Palm Avenue is the sixth in Fresno and two more could be on the way.
Wilson said he is reviewing potential leases and could get rolling on new locations sometime next year. He declined to say where.
On its first day, the new location charged customers $2 for special drinks. All of those sales went to Valley Children’s Hospital.
Dutch Bros is also collecting donations for people affected by the Camp Fire in Northern California, including its employees.
There’s a Dutch Bros in Paradise, a town that was mostly destroyed by the fire. It’s still standing, but it will be a while before it’s able to reopen.
“The gas station next door exploded. It’s literally leveled,” said Wilson, who saw the destruction via video.
Dutch Bros employees in Chico are housing workers from Paradise.
Between now and Monday, the company will match donations by customers, up to $150,000.