Top O’ the Morn Farms, the Tulare dairy that brought you milk in a glass bottle, has a new product: Farmstead Sweet Cream Salted Butter.
The fresh butter is packaged in an eight ounce roll and sells for $4.99. Although its a new product, it’s already gaining plenty of attention.
The butter won the New Product Buyer’s Choice Award at the recent Fresno Food Expo, a gathering of specialty food makers and buyers held on July 23.
Christina Verhoeven, marketing manager for the dairy, says consumers like its light, creamy and fresh taste. It’s also made with simple ingredients: fresh pasteurized cream and pink Himalayan salt.
“People really like the fact that it’s fresh, hand rolled and hand packed right here on our dairy,” Verhoeven says. “And because it is light tasting, it enhances the flavor of anything what you put it on, from steak to a piece of toast.”
Dairy operators Ron and Evie Locke are also developing two more butters, a garlic flavored one and an unsalted butter.
Verhoeven says the dairy has received several requests from area chefs looking for an unsalted version for use in their cooking.
Top O’ The Morn Farms sweet cream butter is sold in Fresno at Simonian Farms (Clovis and Jensen avenues); the Old Town Clovis farmers market on Friday evenings and Saturday mornings, through its home delivery service and at the dairy’s drive-thru store, 1421 East Prosperity Ave. in Tulare.
Verhoeven recommends storing the butter in the refrigerator where it will last for at least 60 days. But she recommends bringing it to room temperature before using.
For more information about Top O’ The Morn Farms visit its website.