Bethany Clough

Retail Therapy: Revival 23 moves, Active Ride Shop to open

Revival 23 in Old Town Clovis has moved to a bigger, more open spot inside the Dewitt building. The move allows the store to carry more clothing, especially plus sizes.
Revival 23 in Old Town Clovis has moved to a bigger, more open spot inside the Dewitt building. The move allows the store to carry more clothing, especially plus sizes. THE FRESNO BEE

The Fresno-Clovis shopping scene is changing: New stores are opening, a new name is coming to town and one boutique has moved to new digs.

First, Revival 23, the Old Town Clovis store selling clothing, accessories and home decor, moved across the hall. The store at 453 Pollasky Ave. is inside the Dewitt building, near House of JuJu.

The new store is a little bigger, but is also a much more open space with room for three dressing rooms instead of just one. It also has space for twice as many clothes.

The store opened in its original location 10 months ago, specializing in flowy tops, dresses and accessories with lots of feminine details. Revival 23 carries sizes ranging from small to 3X and all-ages clothing.

The store has established a following among women in their 40s and 50s looking for plus-size clothing that’s not frumpy, says owner Teresa Pries.

“If you come here you’re going to find something that’s on-trend and cute and feminine,” she says. “We’re still selling to all ages, but that market is so important.”

The store also does brisk business in “top extenders,” tank tops with lacy bottoms designed to be worn under other shirts.

Revival 23 has also added premium denim brands such as KUT from the Kloth and See Thru Soul in sizes 4 through 16 selling for $79.

The jeans were requested by customers when Pries would style an outfit for them while they’re in the store, picking out a top and jewelry. She can now complete the outfit with boyfriend jeans (which have a more relaxed fit) with rolled cuffs and others.

No appointment or purchase is necessary to get help building outfits, Pries said.

Also new to Revival 23 are La Vie Parisienne jewelry, which are reproductions of French jewelry in Swarovski crystals. The store has also added perfumes, hand cream and shower gels by Library of Flowers.

Revival 23 often posts pictures of its products on its Instagram account and Facebook page.

The new location is in the former lululemon athletica showroom, which closed when the workout retailer opened a much larger store in Fig Garden Village a little over a week ago.

Active Ride Shop

The space right next door to lululemon in Fig Garden Village, near Starbucks, will soon be home to a new retailer: Active Ride Shop.

It’s a skateboard and clothing shop, something that’s a little different for the shopping center.

The 3,500-square-foot store sells skateboard hardware such as wheels and other parts. But it also sells clothing from skate and snowboard brands, along with shoes, sunglasses, watches and hats.

This is the company’s first store outside of southern California. Active Ride could tell there was demand from the Valley from its online sales, said Nick Jacobs, project manager for new stores.

The store is planning an Aug. 8 grand opening and is scheduled to open its doors about a week beforehand.

A & A Textiles

For shoppers in search of fabric — who don’t mind a hunt — a new fabric store has opened at 1320 W. Shields Ave. A & A Textiles is next to Nick’s bar at the corner of West Avenue.

The store carries all kinds of fabric for clothing, upholstery, outdoor fabric along with buttons and trim.

This is no big flashy JoAnn’s, but a little independent place — as of last week there were only handwritten signs in the windows — that’s more like a warehouse store, says owner Armando Zepeda, Jr.

He’s the son of Armando Zepeda, Sr. who has sold fabric at flea markets, including at the Fresno fairgrounds, Hanford and Turlock for years. Zepeda Jr. is hoping to bump the business up a notch by opening the store.

It’s open Monday, Thursday, Friday and Saturday from 10 a.m. to 7 p.m. You can see images of what the store carries on its Instagram account under “AATextiles”.

Bethany Clough: 559-441-6431, @BethanyClough

  Comments