4 ways Disneyland plans to use AI
Disneyland, Disney World and other Disney theme parks around the globe are committed to using artificial intelligence to enhance creativity, increase productivity and improve profitability, Disney officials said during the company's latest earnings report.
New Disney CEO Josh D’Amaro and CFO Hugh Johnston discussed how Disney theme parks plan to use AI on Wednesday, May 6 during the company's second quarter earnings call.
ALSO SEE:Disneyland prepares for a cashless future
D’Amaro and Johnston laid out four ways Disney parks will use AI technology.
- Reduce the complexity around planning and booking theme park vacations
- Help families optimize their time during theme park visits
- Tailor hyper-personalized theme park experiences to what visitors want
- Forecast Disneyland labor demand to improve cost management and visitor experiences
D'Amaro presided over his first investors call as Disney CEO after previously running the company's theme park division and serving as the Disneyland resort president.
Disney's theme park division reported record revenue during the latest fiscal quarter.
ALSO SEE:Disneyland license plate coming in California - How to get one
Disneyland and Disney World attendance is expected to improve in the current quarter after declining 1% during the most recent quarter.
Spending increased 5% at Disneyland and Disney World during the latest quarter.
Copyright 2026 Tribune Content Agency. All Rights Reserved.
This story was originally published May 6, 2026 at 11:21 AM.