Big Gay Ice Cream is coming to Fresno stores.
Yes, that’s really its name.
The ice cream brand with rainbows and unicorns on its pints has begun selling at stores in the Fresno area and California.
The company started as a food truck founded by Bryan Petroff and Douglas Quint, a couple, in New York City. The ice cream and its playful names and flavors took off. The brand was ranked the No. 5 best ice cream parlor in the world by USA Today.
The founders are about to open their fourth ice cream parlor on the East Coast.
Most of the business is centered in New York and the northeast, but the company announced this week that it would start selling in California stores. It will be available at some grocery stores, including Vons, Save Mart, Circle K, Albertsons, Pavilions, Safeway and Lucky’s. It’s suggested price is $5.99.
The ice cream can also be ordered via grocery delivery services Amazon Fresh and Instacart.
Big Gay Ice Cream has creative names and flavors, like the Dorothy, a soft-serve cone injected with dulce de leche and covered in crushed Nilla wafers. (It’s golden, like TV’s “Golden Girls,” and Bea Arthur’s character Dorothy). A version of the ice cream is sold in pints.
Other flavors include blueberry gobbler, American globs, birfdae cëk, rocky roadhouse, lunchbox, spicy choco-lit, flüffernütter and banan-o-gram.