One of the core strategies of the Donald Trump campaign seems to be that of getting maximum media exposure through the use of made-up controversies along with personal attacks.
From Mexican walls to rigged elections, his messages have been a nearly constant series of drama-filled sound bites. Commentary and criticism of those messages serves to exponentially saturate the media with his name and likeness.
Excessive exposure to this drama can influence suggestible voters, especially those who are easily persuaded and last-minute deciders, who vote the name that has been stuffed into their subconscious.
This political gambit may have worked so far, and if he wins the election, it might be a case of “wag the dog” – with smoke and mirrors. If he loses, it would’ve been just blowin’ smoke.
Never miss a local story.
Paul Chenier, Reedley