Chants of “We’re drug free!” echoed off the buildings along Pollasky Avenue in Old Town Clovis as hundreds of Weldon Elementary, Sierra Vista Elementary, Clark Intermediate, Clovis High and Our Lady of Perpetual Help students celebrated Red Ribbon Week with the 28th annual Red Ribbon Parade on Wednesday.
Parents, shop owners and residents cheered the kids on as they chanted about living a drug-free life. The march wound through the streets of Old Town, led by grand marshal Lorenzo Rios, CEO of Clovis Veterans Memorial District.
Red Ribbon Week has been celebrated in the U.S. since 1985 when parents and youth in communities across the country began wearing Red Ribbons as a symbol of their commitment to raise awareness of the killing and destruction cause by drugs in America.
Weldon Elementary held its first parade in 1989, the year the school won the National Drug Free School Award.
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Photos by Farin Montañez