Macy’s stores in Fresno and Visalia have started selling the Thalia Sodi collection — a line of clothing geared to appeal especially to Hispanic customers.
Thalia, as she’s often known as, is a Mexican superstar: A singer who has sold 45 million records, a telenovela actress, one of People Magazine’s “Most Beautiful People,” and a philanthropist and entrepreneur.
Her line of clothing at Macy’s features figure-flattering dresses and feminine tops and pants. The clothing has lots of leopard print, bold blues and reds and is trendy without showing too much skin. Most everything is under $100.
“I wanted to deliver a collection to my fans that is transitional and fits their dynamic lifestyles — from day to night,” Thalia says in a news release. “I also wanted to create something that works and fits for women of all styles and sizes.”
Although the line is being marketed toward all women, Macy’s says the line has a “special emphasis on design and fit to appeal to and meet the lifestyle needs of the Hispanic consumer.”
Just what that means is a bit vague, but the retailer used focus groups with Latinas from several countries. It also sent teams of employees to Mexico City to learn about consumers.
Toys R Us
Used cribs, high chairs, car seats and other baby gear can be traded in at Toys R Us and Babies R Us stores, in exchange for 25% off purchases in those same categories.
The “Great Trade-In” event runs through Feb. 21 and includes a broad range of baby gear. You can see the full list on the Toys R Us website.
Since baby items are recalled for safety frequently, the event is designed to get potentially unsafe equipment out of home — and presumably to bring customers into Toys R Us and Babies R Us stores.