The frenzy over Fresno State’s famous sweet corn is about ready to begin.
Fresno State farm officials say June 2 is their best guess for when those juicy yellow and white ears of corn are expected to be available at the Gibson Farm Market, on Chestnut Avenue just north of Save Mart Center.
Of course, it’s in Mother Nature’s hands and depending on the weather, it could come a little earlier, or a little later. But don’t freak out, there are plenty of people at Fresno State keeping a close eye on the corn’s development, so you won’t miss its arrival.
“We are close but we are not there yet,” said Jeremy Lewis, Fresno State’s Gibson Farm Market manager. “We are going to have to play it by ear.”
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Aside from the corny pun, Fresno State sweet corn is big business. The student-operated farm market sold about 750,000 ears of corn last year during its three-month season. Let that sink in for a moment. Lewis said it won’t be long before they sell 1 million ears.
“We always shoot for that,” he said.
What’s the big deal? Part of the fascination is that it’s produced by Fresno State and there are plenty of pro-Bulldog fans out there. Others swear it’s the best tasting corn they have ever eaten. Either way, crazed fans line up every year – a brave handful come at dawn – to get the chance to stuff their shopping bags full of corn.
It doesn’t matter that corn season is 12 weeks long, it’s always exciting to be one of the first in line, says Lewis.
This year, Fresno State will have conventionally grown yellow and white corn and organic bi-colored corn later in the season.