Television news departments have used terms such as “exclusive” and “in a story you will only see on …” as a way of drawing attention to their reporting.
The only danger in this kind of hyperbole is when one station tags something as exclusive – or as a story that can only be seen on their station – and that same story appears elsewhere.
Take, for example, a story that aired on FOX26 on May 11 with Peter Thanos, the homeless man who helped in the search for Dave McCann, who was suspected in two murders in Clovis. The local Fox affiliate labeled its interview with Thanos as “exclusive.” But other stations also aired interviews.
Matthew A. Rosenfeld, vice president/general manager of CBS47 and KSEE24, says: “The truth is my team was with KMPH while we interviewed the homeless man at the exact same time. Exclusive is not true at all.”
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Jim Turpin, KMPH news director, says the reason FOX26 called the story an “exclusive” was because Thanos told his reporter that he would not speak to any other TV station.
“So our reporter felt it was OK to call it ‘exclusive.’ Obviously, he changed his mind and didn’t tell us. We actually have strong rules in place that are supposed to prevent this, and our reporter followed them,” Turpin says. “Our guy didn’t unethically just say, ‘Let’s call it that.’ He followed our rules but the guy changed his mind about speaking with others. We regret we turned out to be wrong, because we won’t ever say anything is an ‘exclusive’ without using our tests.”
There’s too much social media in the world these days – and things change so quickly. Using any type of terminology to suggest a story is exclusive is going to be subject to some percentage of chance.
“Pet TV USA,” a new locally produced series hosted by Austin L. Reed, debuted Saturday, May 14, on My Central Valley, KAIL TV (available on Comcast Channel 13 and on Channel 53 of satellite services). The program airs at 8 a.m. Saturdays.
The series is being shot in a new HD studio that has been built inside Whitie’s Pets, 5215 N. Blackstone Ave.
Reed, who joined the Ventura Broadcasting Company in August 2015 to provide five-day outlooks, agriculture weather information, live radar reports, viewer pics, wake-up weather and traffic alerts, is now executive producing and hosting segments for the “Central Valley Buzz With Chuck Leonard.”
Along with being broadcast in Fresno, the program also will air in Redding and Portland. Stations in Sacramento and Monterey are expected to pick it up soon.
On the record
Radio stations PowerTalk 96.7 and AM 1400, in association with The Fresno Bee, will present the next 2016 Fresno mayoral debate between candidates Lee Brand, Henry Perea, and H Spees from 4-6 p.m. Wednesday, May 25. The debate will be held at Pardini’s Catering and Banquets, 2257 West Shaw Ave.
The public is invited to attend with doors opening at 3:30 p.m. You can submit a question at www.powertalk967.com.
Moderating the debate will be PowerTalk afternoon host Trevor Carey, Fresno Bee Reporter John Ellis and Fresno Bee Opinion Page Editor Bill McEwen.
“The previous debates have been spirited exchanges. This is live and local radio at its best,” says Jay Bohannon, program director of the radio stations.
He adds that partnering with The Bee is an important part of the station’s mission to present, across multiple platforms, “meaningful discussion on the most important, local issues facing our community.”
The election is June 7.