Fresno groups back Denim Day event protesting sexual violence

The Fresno BeeApril 22, 2014 

Local nonprofit organizations are collaborating to support Denim Day, an annual event that raises awareness about sexual and domestic violence by wearing jeans.

Part of Sexual Assault Awareness Month, the campaign encourages the Fresno community to wear jeans and spread the word about sexual violence by using the hashtag #denimdayfresno on social media.

Denim Day was inspired by a 1998 Italian Supreme Court case in which justices concluded a man was not guilty of rape because the woman wore tight jeans and must have helped take them off, thus giving consent. Outraged Italian women wore jeans in protest.

Local organizations involved are Central California Legal Services, Inc., Central Valley Children's Services Network, Centro La Familia, First 5 Fresno County, Fresno State Women's Resource Center, Marjaree Mason Center and RCS Fresno.

To register for Denim Day, visit

The reporter can be reached at (559) 441-6679 or

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